Congratulations
to the 2022 Winners!

2022 National Winner

Tiffanie Courtney, CIC, CISR, CRISSenior Account Manager of M3 Insurance in De Pere, Wisconsin, has been named the National Outstanding CSR of the Year, the industry’s highest distinction for customer service personnel in the insurance industry.

Courtney was chosen as the national winner from a pool of 35 state winners by the Society of Certified Insurance Service Representatives (CISR) and the Society of Certified Insurance Counselors (CIC). In order to choose the winner, a panel of judges looked at the five national finalists’ essays and their contributions to the insurance industry.

In her essay, Ms. Courtney mentions the legacy that she would like to leave behind.  She states: “It isn’t the large experiences that make you who you are. It’s the small ones. I am my own painting. Every brush stroke is a conversation, a touch, an opportunity to share, learn, guide, and reflect. We change directions and colors. When you look closely you can see each one but take a step back and see the whole picture, it’s a masterpiece! The masterpiece I want to leave behind in this industry is that I cared enough to take the time to make someone feel heard and important, to share my knowledge in a usable capacity, and to exceed expectations. Paving a path for others to see the potential in the industry and have a passion for service.” 

2022 National Finalists

2022 Outstanding CSR of the Year Finalists

Meet this year’s finalists!  Each finalist receives a special gold and garnet pin, a $500 cash award, and publicity in the national trade journal, Rough Notes.

2022 State Winners

STATE WINNER STATE COMPANY
Rose Griffith Arizona The Coverage Pro
Jennifer Goree, CISR, CAWC Arkansas BXS Insurance
Linda Hernandez, CISR California Apollo Insurance Services
Caytlyn Griffith, CIC, CISR Colorado CRS Insurance Brokerage
Christina M. Pritchett, CISR Elite Delaware Wilgus Associates, Inc.
Alissa Collins, CPCU, AAI Florida Plastridge Insurance
Darcy Castrejon Georgia Buckle Insurance
Korinda Sprague Idaho Hub International Mountain States Limited
Amy Merced, CAWC Illinois Worthy Insurance Group
Stacy McClaine, CISR Indiana Central Insurance Associates, Inc.
Martha Elliott, CIC, CISR, CIIP, ANFI Kansas Cornerstone Kansas City
Melissa Baxter, CISR Kentucky Houchens Insurance Group
Heather Hall, CISR Maine Cross Insurance
Roxanne Glessner Cameron, CISR Maryland ACM Insurance Agency
Pamela Da Silva, AU, AINS, MLIS Massachusetts Marsh & McLennan Agency, LLC
Rebecca Thomas, CISR Michigan Select Underwriters
Brittany Ratke Minnesota Christensen Group Insurance
Laney Ward Smith Mississippi Insurance & Risk Managers
Pamela Hamilton Missouri Ollis/Akers/Arney
Cathi Schuett Nebraska FNIC
Suzanne Sanders Durante, ACSR, CLP Nevada Durante Insurance & Financial Services
Amanda Petrylka, ACSR New York Mackoul Risk Solutions
Jennifer L. Gordon, CISR Elite North Carolina Morrow Insurance Agency, Inc.
Wendy Kegley Ohio Fourman Insurance, LLC
Megan Smith-Vinson, CISR Elite Oklahoma Messer-Bowers Company 
Ashley Buell, CISR Oregon KPD Insurance
Amber Patterson, CISR Pennsylvania Howard Hanna Insurance Services
Madeline Ivette Perez Allende, CISR Elite Puerto Rico Velox 24 Auto Insurance a Division of Colonial Insurance Agency
Jennifer Ridgill, CISR South Carolina McGriff Insurance
Pamela J. Lunzman, CISR South Dakota Farmers Union Insurance/Tom Farber Agency
Alicia Potter, CISR Tennessee RSS Insurance
Sonnie Tremble, CIC, CRM, CISR Texas The Insurance Man & Associates
Andrew Skypack Vermont Kinney Insurance Agency
Tiffanie Courtney, CIC, CISR, CRIS Wisconsin M3 Insurance
Amy Jo Ratcliff, CIC, CISR Wyoming Hub International Mountain States Limited

2022 Essay Prompt

OCSRY ESSAY

Essay

 Please submit a 500 to 1000- word essay on the following topic:

“Transferable Skills are learned from experience which includes prior careers, education, volunteer work, or personal encounters. What are the top three skills you transferred from outside the insurance industry to your current job role? Discuss how you leverage your skills, continue to develop and evolve them, and how you transfer your expertise to others to ensure perpetually exceptional customer service.”

Rules & Rewards

How Does It Work?

*Individuals who nominate the national winner receive a $1000 cash award.

Nominees compete at the state level to become one of five finalists. 

NEW 2022 National Qualifier Stage:

State Winners will be required to submit a short video entry for the National Competition. 

Video guidelines will be sent to State Winners when selected.

History Of The Competition

The Outstanding CSR of the Year competition started in 1991 to honor customer service representatives and account managers who have made significant contributions to the insurance and risk management industry. The competition is sponsored by the Society of Certified Insurance Service Representatives (CISR) and the Society of Certified Insurance Counselors (CIC)—proud member organizations of The National Alliance.

We encourage you to nominate your best customer service representatives and account managers to compete for the Outstanding CSR of the Year award. The competition is open to any insurance customer service representatives or candidates primarily responsible for customer service regardless of affiliation or professional designation. Candidates interested in participating in the competition may also nominate themselves.

2021 National Winner

Play Video

Ms. Darnella Rodriguez, CIC, CRM, CISR
is the 
2021 National Outstanding CSR of the Year

Darnella Rodriguez, CIC, CRM, CISR, Account Manager for Higginbotham, in Austin, Texas, has been awarded the most prestigious honor available to insurance customer service representatives: National Outstanding CSR of the Year.

In her essay, Ms. Rodriguez mentions what it takes to provide excellent customer service.  

She states: “You have to give sound advice, and it requires communication; you need to effectively communicate coverages and work well with others to ensure activities are done correctly and in a timely manner. But to truly give unique customer service, you have to put yourself in your client’s shoes, be two steps ahead of them, and be ready to provide solutions to anything and everything that comes up. That’s how you add value to a client’s business, by giving them the peace of mind that once they send over something or reach out to you, you will get it taken care of and minimize their concerns.” 

Ms. Rodriguez receives a cash award of $3,000, a distinctive gold and diamond lapel pin, and her name on a sculpture at The National Alliance headquarters. A National Alliance scholarship will be awarded to her employer, Higginbotham.

2021 National Finalists

2021 Outstanding CSR of the Year Finalists

Meet this year’s finalists!  Each finalist receives a special gold and garnet pin, a $500 cash award, and publicity in the national trade journal, Rough Notes.

2021 State Winners

2021 Outstanding CSR of the Year State Winners

Meet this year’s State Winners!  Each State Winner receives a framed certificate and national recognition.

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