
Who We Are
For over five decades, The National Alliance has set the standard for quality, practical continuing education and for delivering what insurance and risk management practitioners want. Over 150,000 respected professionals, across the U.S. and worldwide, have used and continue to use our programs as the foundation upon which they build their successful careers and businesses.
The educational programs and research conducted by The National Alliance were built on a foundation of integrity, innovation, and imagination. These qualities commit us to act responsibly, to be accountable for our actions, to fulfill our obligations, and to inspire others with our relentless determination to achieve a standard of excellence in every endeavor.
The National Alliance began with a request from a small group of independent agents in Texas who were seeking a first-of-its-kind educational program for insurance practitioners. It has grown to become the nation’s leading professional insurance and risk management education resource. From the inception of the very first CIC institute, conducted in 1969 in Austin, Texas, we have had two very simple goals:
- To provide excellent programs of practical value to the best insurance and risk management practitioners, and
- To continually work to bring greater recognition and value to their achievements.
Vision and Values
The National Alliance will be the indispensable, transformative learning resource for risk and insurance professionals through adaptive technology and practical instruction.




The educational programs and research conducted by The National Alliance were built on a foundation of innovation, imagination, integrity, and inspiration. These qualities commit us to act responsibly, to be accountable for our actions, to fulfill our obligations, and to inspire others with our relentless determination to achieve a standard of excellence in every endeavor.

William J. Hold, MBA, CRM, CISR
President & CEO
William J. Hold is President and CEO of The National Alliance for Insurance Education & Research. His work with carrier representatives and agency associates helps to create education and training paths that ensure risk and insurance professionals earn the knowledge and skills necessary to meet their clients’ needs.
William serves on the Board of Trustees for Gamma Iota Sigma, the international business fraternity for students of insurance, risk management and actuarial science, and the Advisory Board of the University of Central Oklahoma Insurance and Risk ManagementProcess of managing uncertainty of exposures that affect an organization’s assets and financial statements using five steps: identification, analysis, control, financing and administration. More Program.
William received his bachelor’s degree in FinanceProcess of managing an organization’s assets, liabilities, and cash flows to maximize shareholder (or stakeholder) wealth. More from the University of Alabama, and his master’s degree in Business
Includes trade, profession, or occupation. More Administration from Florida State University. He earned his Certified Risk
Uncertainty that may be either positive or negative arising from a given set of circumstances. Common definitions also include: 1) chance or probability of loss, 2) uncertainty concerning loss, 3) possibility of a variation of outcomes from a given set of circumstances, and 4) difference between expected losses and actual losses. More Manager (CRM) designation in 2013, and his Certified Insurance Service Representative (CISR) designation in 2007.