FREE Instructor-Led Webinar: Is Your Agency Ready for a Brand Refresh? Here Are 5 Clues

A firm’s leadership must clearly understand, embrace and communicate its brand and culture direction. Your brand is like a house. A fresh coat of paint will look nice for a while. That’s a tacticBut consider the foundation and the framing underneath the paint: Are they weak or even crumbling? Addressing those is strategy

After this session, you’ll be able to ask yourselves and your team the proper questions to develop or refresh the brand.

Click below to register and watch the full 1-hour webinar.

Peter van Aartrijk

(“R-trike,” as in “bike”) is the founder of the Washington, DC-based insurance marketing firm Aartrijk. He started his career as a newspaper reporter, where he learned how to question the status quo. He has worked with insurance carriers, agents, brokers, and related organizations for decades. He believes the industry is ready for disruption and wants to help those who seek to innovate and create new employee and customer experiences. 

Leave a Reply

Your email address will not be published. Required fields are marked *

More Posts

Laredo ISD Students posing for the camera and the CISR HS Logo

Laredo ISD Students Earn CISR Designation, Start Internships with IBC Insurance Agency

Seven Laredo Independent School District students earned the Certified Insurance Service Representative (CISR) designation in January through an innovative high school program. Administered by The National Alliance for Insurance Education & Research, the CISR High School Program provided the students with the opportunity to earn the nationally recognized insurance designation before graduation. The program equips students with vital pre-career exposure and technical industry training, providing them with a significant advantage as they enter the workforce.

Learn More »

Recent Posts

This Content Is Made Possible by our Generous Research Associates

Do you need an answer immediately?

Check out our FAQ page!

Approved for 1 Hour of State Reported CE Credit in AR, AZ, CA, DE, CO, FL, GA, IA, IL, IN, KS, KY, LA MA, MD, MI, MO, MN, NC, NE, NJ, NY, OH, OK, OR, PA, PR, SC, TN, TX, UT, WA and WI